The Metaverse is no longer just a space for VR and AR games. It is also an art tool, a way to communicate, earn money and promote companies. So, let’s talk about cases in which Metaverse proved to be useful for various areas of business and life.
Art and design
Artists who learn to draw in 3D inevitably face challenges. In order to create and not sag in income, you need to automate part of the process. In the metaverses, there is the possibility of 3D activation, this tool reads the shape and shape of the picture, giving it volume. This is how the paintings came to life for an immersive exhibition. The audience looked at every masterpiece stroke on a giant projector screen.
Social media
Metaverse helps businesses sell subscriptions with a range of benefits for community members. Among the services is the advertising of collectible NFTs. If a social network is linked to an NFT marketplace, it earns money from a commission on every trade. So far, the conditions are such, but when the audience of the service grows, they will certainly become more profitable.
The site also has conditions for interactive online education. In metaverse-based schools, students get an experience of communication with teachers and classmates. They also join the learning environment. In addition, interactive lessons with visual animations delight children.
Gaming
Blockchain technology facilitates the creation of decentralized projects in universes. The main advantages are the tokenization of game assets and the ability to sell them in cryptocurrency for money. Depending on the rules of the game, players can either sell or accumulate their assets until they earn some sort of reward from the platform.
Another example is 3D reconstruction. In covid times, real estate agents actively used this function. Their potential clients immersed themselves in a VR simulation and examined virtual houses and lands from the inside. Some live casinos have added a virtual reality option to create a more realistic sense of presence.
Marketing and Advertising
Companies that compete for the attention of buyers, introduce their advertising into online spaces and make a profit from it. Famous luxury brands like Gucci and Louis Vuitton are creating digital assets and limited NFT collections for in-game sales at online events.
Verizon has given fans the chance to meet NFL avatars by bringing the Super Bowl stadium to Fortnite. In the same game, Travis Scott, an American rapper, performed in front of an audience of 12.3 million players.
Sport
Do you want to watch a football match, but there is no way to leave the country? Have you dreamed of entering the field and walking along it with the players? Welcome to the virtual sports arena with avatar fans. Among the features are watching games and competitions, buying the merchandise of your favorite clubs and communicating with millions of like-minded people.
Smart bike company Capti has gone one step further and gamified the experience of its customers. They created an interactive program for cycling. On it, players race like in Mario Cart or move around in a digital world like Second Life.
The demand for the use of virtual reality is getting higher every day. We continue to observe and enjoy the creative ways of using it.
Virtual reality (VR) is changing the way businesses and individuals interact with the world. From virtual shops that allow customers to experience products in a totally new way to virtual classrooms that make learning more interactive, VR is being used in a variety of ways. But why? To answer this question, we’ll take a look at how it’s revolutionizing business and life.
In business, VR is revolutionizing how organizations interact with customers and how employees collaborate. Companies are using it to customize the customer experience, by allowing customers to virtually see and explore products. In the automotive industry, for example, customers can take a virtual tour of a vehicle and even customize it before they make a purchase.
By employing virtual collaboration tools like Zoom and Microsoft Teams, companies can now host virtual meetings, bring clients in from anywhere in the world, and reduce costs associated with travel. Moreover, by creating virtual conferences, organizations can engage a larger audience and save money, time, and resources.
VR is also making headway in the healthcare and education industries. By allowing medical professionals to simulate actual treatments and surgeries, VR is making healthcare more efficient and safer. In education, VR is creating a more immersive and engaging learning environment. Students can now take virtual field trips to explore different parts of the world and gain new perspectives.
In our day-to-day lives, VR is also becoming increasingly popular. Gaming, of course, is one of the most widely-used applications. Consumers can now explore virtual worlds, compete with friends, and even gain skills that are valuable in the real world—all without leaving the comfort of their own homes. VR is also increasingly being used for entertainment purposes. Content creators, as well as major organisations like the NFL and the BBC, are using it to create new and immersive experiences for their viewers.
To sum up, VR is being used in a variety of ways in business and life, from revolutionizing how companies interact with customers to providing a more immersive learning and entertainment experience. As the technology continues to develop, these uses are likely to expand in the near future.
